This infographic shows how one Chinese consumer spends his income. In this example we look at a 31-year male Chinese office worker with a monthly salary of 10,000 RMB (1,500USD or 1,100 Euros) putting him among highest earning 20% of Chinese urban inhabitants. It is interesting to note that the discretionary consumption is still very low – for example the money spent on personal hygiene is only 100RMB per month. The source of this data is interviews we did to understand Chinese consumers preferences and spending.
The ever-deteriorating state of the economy, and more specifically, the housing market, has led many contractors to wonder what the state the home remodeling industry is in. This i[...]