Creating a website isn`t just about having a great idea, it`s about being able to push that idea to the max whilst still have a useable website. To do that you need to have a fantastic web designer who will work collaboratively with an awesome web developer because code is just as important as design. You also have to make sure that when choosing a designer that they follow W3C standards (because some don`t). Once you`ve got your design and your developer working together you need to make sure that your site is optimised for search engines; thinking about Accessibility (for people with disabilities, on different tablets or mobile devices), Content (quality and volume), Marketing (digitally online) and Technical (website loading time, link quality, clean code). In order to test that everything is going to work the way you want the best thing for you to do is to test your site over and over again to analyse your site and feed you a report. Only once the designer, developer and client are 100% happy with the site should it be launched and then it shouldn`t be forgotten. Things change online all the time so it is necessary to think about potential alterations in the future; this can be done by setting up a tailored support package or with a Content Management System (CMS).

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