Five Fascinating Fragrance Facts

This infographic about five fascinating fragrance facts in the world of fragrances, covering both their rich history and current market value.

  1. Ancient Origins: Perfumes date back to ancient Egypt, where they were essential in religious rituals and daily life.
  2. Global Market Value: The fragrance industry was valued at over £30 billion in 2023, reflecting its global significance.
  3. Oldest Perfume Brand: Houbigant, founded in 1775 in Paris, is the oldest perfume brand still in existence.
  4. Origin of the Word ‘Perfume‘: The term ‘perfume’ comes from the Latin ‘per fumum,’ meaning ‘through smoke,’ referencing its early use in rituals.
  5. Most Expensive Perfume: Shumukh holds the title of the most expensive perfume, priced at £1.3 million, featuring luxurious ingredients and an ornate bottle.

Fragrance Facts

Infographic from Perfume Direct

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