Creating Your First Mobile App? Here’s What You Need to Know


If the complexity of creating the first app for your business is holding you back from delving into the task, don’t you worry. It is a long and arduous process indeed, but is one that is ultimately rewarding and not entirely hard once you wrap your head around it. That …

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The Push Notification Benchmark for Mobile Apps – 2016 Edition

Benchmark for Mobile Apps

After analyzing the performance metrics of 38 billion Push Notifications sent by its customers over the full year of 2015, Accengage released an infographic that will help app marketers evaluate the performance of their Push Notification campaigns in terms of opt-in & reaction rates by industry and country. For example, …

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