Our team is currently in the midst of an extended review of Thrive Market’s digital shelf, and we’ve noted some interesting developments. For example, Thrive has been steadily expanding its White Label products, while also increasing its offerings under the “Thrive Market” brand. Rosey, by Thrive Market, has remained consistent in its performance, while f.a.e. by Thrive Market has introduced a new product.
Our analysis of the overall product set revealed a significant uptick in the number of “New” products available on the platform, with over 301 added in March versus 97 in February. Despite this increase, the total number of products offered by Thrive Market remained relatively stable, with only eight additional products added during the same time period. This indicates that Thrive is adept at managing its product offerings, perhaps by removing under performing products or addressing supply chain issues.
We will be conducting a more detailed analysis of April’s data, so stay tuned for more insights.
Our analysis was conducted using FrigginYeah’s shelf space discovery application, a critical tool for businesses looking to optimize their product visibility and sales. As a leader in the industry, we offer a range of solutions, including Minimum Advertised Price monitoring software, competitive price intelligence, shelf space discovery, and more.